Credit and Debit Cards Pros and Cons

DEBIT CARD A debit card (also known as a bank card or check card) is a plastic card that provides the cardholder electronic access to his or her bank account(s) at a financial institution. Some cards have a stored value with which a payment is made, while most relay a message to the cardholder's bank to withdraw funds from a payee's designated bank account. The card, where accepted, can be used instead ofcash when making purchases. In some cases, the primary account number is assigned exclusively for use on the Internet and there is no physical card.In many countries, the use of debit cards has become so widespread that their volume has overtaken or entirely replaced cheques and, in some instances, cash transactions. The development of debit cards, unlike credit cards and charge cards, has generally been country specific resulting in a number of different systems around the world, which were often incompatible. Since the mid 2000s, a number of initiatives have allowed debit cards iss ued in one country to be used in other countries and allowed their use for internet and phone purchases.Unlike credit and charge cards, payments using a debit card are immediately transferred from the cardholder's designated bank account, instead of them paying the money back at a later date. Debit cards usually also allow for instant withdrawal of cash, acting as the ATM card for withdrawing cash. Merchants may also offer cashback facilities to customers, where a customer can withdraw cash along with their purchase. ORIGIN The First National Bank of Seattle issued the first debit card to business executives with large savings accounts in 1978.These cards acted like a check signature or a guarantee card, where the bank promised the funds would cover the transaction without the customer needing a check to complete the transaction. The bank only issued debit cards to those customers who had a long history with the bank and were in good standing, because like a check, the funds were no t immediately removed from the account. In 1984, Landmark implemented the first nationwide debiting system, built on the credit card infrastructure and ATM networks already in place.By 1998, debit cards outnumbered check usage around the world. Its preference over checks continues to grow every year. HISTORY The history of debit cards is an interesting one. Debit cards helped to change the way that people used money and bank accounts. Debit cards are used to pay for purchases at stores and other locations around the world. A debit card works by debiting the money from your checking account. For many people debit cards have taken the place of cash and checks. However, debit cards are still a relatively new banking tool.Credit cards paved the way for debit cards. Many people used credit cards to pay for transactions. This also put in place the infrastructure that debit cards needed to be practical as a method of payment. Seattle's First National Bank offered the first debit card to bu siness executives in 1978. Initially they were like a check signature or guarantee card, with which the bank would guarantee that the fund would be paid, but you did not need a check to do the transaction. They also required a large savings account be kept at the bank to cover the funds.These cards were only issued to people who had a long and good standing with the bank, because the funds were not directly debited from the account. These types of cards generally come with the Visa or MasterCard symbol on them. In 1984 Landmark created the first nationwide debit system, using ATMs and other networks that allowed debit cards to be used nationwide. This allowed the smaller banking systems within states to connect with banks systems outside of states. As technology improved the debit cards moved to a system that was able to directly debit the money from a checking account.When this happened the debit cards became available to more and more consumers. These types of debit cards may have the Plus symbol or other similar symbols on them. However many banks will also use the Visa or MasterCard symbol for a direct debit card because they are accepted at so many different places around the country. In 1998 debit card transactions first outnumbered the use of checks around the world. This number has continued to grow over time. Debit cards are now commonly used for most transactions at stores in the United States. Debit cards are more convenient to use than a check.Debit cards speed up transactions at stores. Additionally debit cards are safer than carrying cash, because banks can stop fraudulent purchases and consumers are not held liable for purchases made when the card is stolen. Debit cards have made banking a much easier process for many people. In the future transactions will continue to move away from cash and check. Debit cards may be left behind as well as banks move to using one card that you can quickly scan at a variety of locations. This will speed up trans actions as well as virtually eliminate the need for cash in the future.Over time the history of debit cards may be one step to moving to a completely cashless system. FUNCTION Although debit cards look like credit cards, they do not function like credit cards. Debit cards connect to the available balance contained in the holder's checking account. If the funds are not available, the debit card cannot complete the transaction. Unlike a check, the money does not float until the bank completes the funds transfer. Rather, the funds transfer from the customer's account to the seller's account in real time, providing the seller with a guaranteed exchange for their goods for money.Debit cards with the logo of a major company imprinted on them, such as Visa or MasterCard, can function like a credit card where the transaction does â€Å"float† for two to three business days after the transaction, until the bank can transfer the funds TYPES Debit cards began as a convenient method to e xchange money for goods or services in the late 1970s and early 1980s, over writing checks. There are several types of debit card available. One type of debit card is a tangible card that resembles a credit card. Historicallly, banks and credit unions only have issued these cards.Retailers now issue prepaid debit cards in specific amounts, similar to gift cards, imprinted with Visa or MasterCard. These debit cards, unlike gift cards, can be used anywhere. There are also intangible debit cards that transfer money from your bank account to a seller's bank account, like an ATM card. Advantages of debit cards * A consumer who is not credit worthy and may find it difficult or impossible to obtain a credit card can more easily obtain a debit card, allowing him/her to make plastic transactions.For example, legislation often prevents minors from taking out debt, which includes the use of a credit card, but not online debit card transactions. Research has shown that consumers with lower cred it scores use debit cards more intensively than those with higher credit scores. * For most transactions, a check card can be used to avoid check writing altogether. Check cards debit funds from the user’s account on the spot, thereby finalizing the transaction at the time of purchase, and bypassing the requirement to pay a credit card bill at a later date, or to write an insecure check, containing the account holder’s personal information. Like credit cards, debit cards are accepted by merchants with less identification and scrutiny than personal checks, thereby making transactions quicker and less intrusive. Unlike personal checks, merchants generally do not believe that a payment via a debit card may be later dishonored. * Unlike a credit card, which charges higher fees and interest rates when a cash advance is obtained, a debit card may be used to obtain cash from an ATM or a PIN-based transaction at no extra charge, other than a foreign ATM fee.Disadvantages of de bit cards * Use of a debit card is not usually limited to the existing funds in the account to which it is linked, most banks allow a certain threshold over the available bank balance which can cause overdraft fees if the user's transaction does not reflect available balance. This disadvantage has lessened in the United States with the requirement that an issuer obtain opt-in permission in advance to allow an overdraft on a debit card. Lacking this opt-in, overdrafts are not permitted for electronic transactions. Many banks are now charging over-limit fees or non-sufficient funds fees based upon pre-authorizations, and even attempted but refused transactions by the merchant (some of which may be unknown until later discovery by account holder).* Many merchants mistakenly believe that amounts owed can be â€Å"taken† from a customer's account after a debit card (or number) has been presented, without agreement as to date, payee name, amount and currency, thus causing penalty f ees for overdrafts, over-the-limit, amounts not available causing further rejections or overdrafts, and rejected transactions by some banks. In some countries debit cards offer lower levels of security protection than credit cards. Theft of a user's PIN using skimming devices can be accomplished much easier with a PIN input than with a signature-based credit transaction.However, theft of users' PIN codes using skimming devices can be equally easily accomplished with a debit transaction PIN input, as with a credit transaction PIN input, and theft using a signature-based credit transaction is equally easy as theft using a signature-based debit transaction. In many places, laws protect the consumer from fraud much less than with a credit card. While the holder of a credit card is legally responsible for only a minimal amount of a fraudulent transaction made with a credit card, which is often waived by the bank, the consumer may be held liable for hundreds of dollars, or even the entire value of fraudulent debit transactions.Because debit cards allow funds to be immediately transferred from an account when making a purchase, the consumer also has a shorter time (usually just two days) to report such fraud to the bank in order to be eligible for such a waiver with a debit card and recover the lost funds, whereas with a credit card, this time may be up to 60 days, and the transactions are removed without losing any credit. A thief who obtains or clones a debit card along with its PIN may be able to clean out the consumer's bank account, and the consumer will have no recourse. CREDIT CARDSA credit card is a payment card issued to users as a system of payment. It allows the cardholder to pay for goods and services based on the holder's promise to pay for them. The issuer of the card creates a revolving account and grants a line of credit to the consumer (or the user) from which the user can borrow money for payment to a merchant or as a cash advance to the user. A cre dit card is different from a charge card: a charge card requires the balance to be paid in full each month. In contrast, credit cards allow the consumers a continuing balance of debt, subject to interest being charged.A credit card also differs from a cash card, which can be used like currency by the owner of the card. A credit card differs from a charge card also in that a credit card typically involves a third-party entity that pays the seller and is reimbursed by the buyer, whereas a charge card simply defers payment by the buyer until a later date. HISTORY The concept of using a card for purchases was described in 1887 by Edward Bellamy in his utopian novel Looking Backward. Bellamy used the term credit card eleven times in this novel, although this referred to a card for spending a citizen's dividend rather than borrowing.The modern credit card was the successor of a variety of merchant credit schemes. It was first used in the 1920s, in the United States, specifically to sell f uel to a growing number ofautomobile owners. In 1938 several companies started to accept each other's cards. Western Union had begun issuing charge cards to its frequent customers in 1921. Some charge cards were printed on paper card stock, but were easily counterfeited. The Charga-Plate, developed in 1928, was an early predecessor to the credit card and used in the U. S. from the 1930s to the late 1950s.It was a 2 ½ in Ãâ€" 1 ¼ in rectangle of sheet metal related to Addressograph and military dog tag systems. It was embossed with the customer's name, city and state. It held a small paper card for a signature. In recording a purchase, the plate was laid into a recess in the imprinter, with a paper â€Å"charge slip† positioned on top of it. The record of the transaction included an impression of the embossed information, made by the imprinter pressing an inked ribbon against the charge slip. Charga-Plate was a trademark of Farrington Manufacturing Co.Charga-Plates were i ssued by large-scale merchants to their regular customers, much like department store credit cards of today. In some cases, the plates were kept in the issuing store rather than held by customers. When an authorized user made a purchase, a clerk retrieved the plate from the store's files and then processed the purchase. Charga-Plates speeded back-office bookkeeping that was done manually in paper ledgers in each store, before computers. In 1934, American Airlines and the Air Transport Association simplified the process even more with the advent of the Air Travel Card.They created a numbering scheme that identified the issuer of card as well as the customer account. This is the reason the modern UATP cards still start with the number 1. With an Air Travel Card, passengers could â€Å"buy now, and pay later† for a ticket against their credit and receive a fifteen percent discount at any of the accepting airlines. By the 1940s, all of the major domestic airlines offered Air Trav el Cards that could be used on 17 different airlines. By 1941 about half of the airlines' revenues came through the Air Travel Card agreement.The airlines had also started offering installment plans to lure new travelers into the air. In October 1948, the Air Travel Card became the first inter-nationally valid charge card within all members of the International Air Transport Association. The concept of customers paying different merchants using the same card was expanded in 1950 by Ralph Schneider and Frank McNamara, founders of Diners Club, to consolidate multiple cards. The Diners Club, which was created partially through a merger with Dine and Sign, produced the first â€Å"general purpose† charge card, and required the entire bill to be paid with each statement.That was followed by Carte Blanche and in 1958 by American Express which created a worldwide credit card network (although these were initially charge cards that acquired credit card features after BankAmericard de monstrated the feasibility of the concept). However, until 1958, no one had been able to create a working revolving credit financial instrument issued by a third-party bank that was generally accepted by a large number of merchants (as opposed to merchant-issued revolving cards accepted by only a few merchants). A dozen experiments by small American banks had been attempted (and had failed).In September 1958, Bank of America launched the BankAmericard in Fresno, California. BankAmericard became the first successful recognizably modern credit card (although it underwent a troubled gestation during which its creator resigned), and with its overseas affiliates, eventually evolved into the Visa system. In 1966, the ancestor of MasterCard was born when a group of banks established Master Charge to compete with BankAmericard; it received a significant boost when Citibank merged its proprietary Everything Card (launched in 1967) into Master Charge in 1969. Early credit cards in the U.S. , of which BankAmericard was the most prominent example, were mass produced and mass mailed unsolicited to bank customers who were thought to be good credit risks. But, â€Å"They have been mailed off to unemployables, drunks, narcotics addicts and to compulsive debtors, a process President Johnson's Special Assistant Betty Furness found very like ‘giving sugar to diabetics'. â€Å"[8] These mass mailings were known as â€Å"drops† in banking terminology, and were outlawed in 1970 due to the financial chaos they caused, but not before 100 million credit cards had been dropped into the U.S. population. After 1970, only credit card applications could be sent unsolicited in mass mailings. The fractured nature of the U. S. banking system under the Glass–Steagall Act meant that credit cards became an effective way for those who were traveling around the country to move their credit to places where they could not directly use their banking facilities. In 1966 Barclayca rd in the UK launched the first credit card outside of the U. S.There are now countless variations on the basic concept of revolving credit for individuals (as issued by banks and honored by a network of financial institutions), including organization-branded credit cards, corporate-user credit cards, store cards and so on. Although credit cards reached very high adoption levels in the US, Canada and the UK in the mid twentieth century, many cultures were more cash-oriented, or developed alternative forms of cash-less payments, such as Carte bleue or the Eurocard (Germany, France, Switzerland, and others).In these places, adoption of credit cards was initially much slower. It took until the 1990s to reach anything like the percentage market-penetration levels achieved in the US, Canada, or UK. In some countries, acceptance still remains poor as the use of a credit card system depends on the banking system being perceived as reliable. Japan remains a very cash oriented society, with credit card adoption being limited to only the largest of merchants, although an alternative system based on RFIDs inside cellphones has seen some acceptance.Because of strict regulations regarding banking system overdrafts, some countries, France in particular, were much faster to develop and adopt chip-based credit cards which are now seen as major anti-fraud credit devices. Debit cards and online banking are used more widely than credit cards in some countries. The design of the credit card itself has become a major selling point in recent years. The value of the card to the issuer is often related to the customer's usage of the card, or to the customer's financial worth.This has led to the rise of Co-Brand and Affinity cards, where the card design is related to the â€Å"affinity† (a university or professional society, for example) leading to higher card usage. In most cases a percentage of the value of the card is returned to the affinity group. Advantages of credit card s * Purchase Power and Ease of Purchase – Credit cards can make it easier to buy things. If we don't like to carry large amounts of cash with us or if a company doesn't accept cash purchases (for example most airlines, hotels, and car rental agencies), putting purchases on a credit card can make buying things easier. Protection of Purchases – Credit cards may also offer you additional protection if something we have bought is lost, damaged, or stolen.Both our credit card statement (and the credit card company) can vouch for the fact that we have made a purchase if the original receipt is lost or stolen. In addition, some credit card companies offer insurance on large purchases. * Building a Credit Line – Having a good credit history is often important, not only when applying for credit cards, but also when applying for things such as loans, rental applications, or even some jobs.Having a credit card and using it wisely (making payments on time and in full each m onth) will help us build a good credit history. * Emergencies – Credit cards can also be useful in times of emergency. While we should avoid spending outside our budget (or money we don't have! ), sometimes emergencies (such as our car breaking down or flood or fire) may lead to a large purchase (like the need for a rental car or a motel room for several nights. * Credit Card Benefits – In addition to the benefits listed above, some credit cards offer additional benefits, such as discounts from particular stores or companies, bonuses such as free airline miles or travel discounts, and special insurances (like travel or life insurance. ) While most of these benefits are meant to encourage us to charge more money on our credit card (remember, credit card companies start making their money when we can't afford to pay off our charges! ) the benefits are real and can be helpful as long as we remember your spending limits.Disadvantages of credit cards * Blowing Your Budget à ¢â‚¬â€ The biggest disadvantage of credit cards is that they encourage people to spend money that they don't have. Most credit cards do not require us to pay off our balance each month, so even if we only have $100, we may be able to spend up to $500 or $1,000 on our credit card. While this may seem like ‘free money' at the time, we will have to pay it off — and the longer we wait, the more money we will owe since credit card companies charge us interest each month on the money we have borrowed.High Interest Rates and Increased Debt — Credit card companies charge us an enormous amount of interest on each balance that we don't pay off at the end of each month. This is how they make their money and this is how most people in the United States get into debt (and even bankruptcy. ) Consider this: If we have a $100 in savings, most banks will give us at the most 2. 0 to 2. 5% interest on our money over the course of the year. This means we earn $2. 00 – $2. 50 a year on our $100 savings. Most credit cards charge us up to 10 times that amount of interest on balances.This means that if we have $100 balance that we don't pay off, we will be charged 20-25% interest on that $100. This means that we owe almost $30 interest (plus the original $100) at the end of the year. A good way to look at this is in comparison to what we would earn in interest from a bank or owe in interest to a bank loan: Savings accounts may pay us around 2% interest; if we have a loan from a bank we may pay them around 10% interest (5 times as much as our earn off our savings); if we owe money to a credit card company, we may pay them around 20% interest (10 times as much as you earn off our savings.* Credit Card Fraud – Like cash, sometimes credit cards can be stolen. They may be physically stolen (if we lose our wallet) or someone may steal your credit card number (from a receipt, over the phone, or from a Web site) and use our card to rack up debts. The good n ews is that, unlike cash, if we realize our credit card or number has been stolen and we report it to our credit card company immediately, we will not be charged for any purchases that someone else has made.Even if we don't realize our credit card number has been stolen (sometimes we might not know until we receive our monthly statement), most credit card companies don't charge us or only charge a small fee, like $25 or $50, even if the thief has charged thousands of dollars to our card. There are several things we can do to prevent credit card fraud: * If we lose our card or wallet, report it to ur credit card company immediately. * Don't loan our credit card to anyone and only give out our credit card information to trusted companies or Web sites. * Check our statement closely at the end of each month to make sure all charges are ours. we can find out more about protecting our personal information by visiting our Personal Safety course.Credit cards can make life easier and be a gr eat tool, but if they aren't used wisely they can become a huge financial burden. If we decide to use credit cards, remember these simple rules: * Keep track of all our purchases. * Don't spend outside our budget. * Pay off our balance on all of our credit cards at the end of each month. * Don't loan our credit or give out our credit card information to anyone but reliable companies. TYPES OF CREDIT CARDS Credit cards have come to the rescue of people with hot pockets.They, nowadays, put their trust in the innovation of credit cards where they need not carry large sums of money with them; instead simply carry a credit card which is linked up with their bank account enabling them to make payments without batting an eye. It is a trend, now, to make payments at a hotel, restaurant or a departmental store/ mall using a credit card. Because of the fear of one's bank account details being swiped and stolen, more and more credit cards are made secure so that even if a credit card is stolen , the money in one's bank account stays safe.Credit cards now are of various types with different fees, interest rates and rewarding programs. When applying for a credit card, it is important to learn of their diverse types to know the one best suited to their lifestyle and financial status. Different types of credit cards available by banks and other companies/organizations are briefly described below. Standard Credit Card: This is the most commonly used. One is allowed to use money up to a certain limit. The account holder has to top up the amount once the level of the balance goes down. An outstanding balance gets a penalty charge.Premium Credit Card: This has a much higher bank account and fees. Incentives are offered in this over and above that in a standard card. Credit card holders are offered travel incentives, reward points, cask back and other rewards on the use of this card. This is also called the Reward Credit Card. Some examples are: airlines frequent flier credit card , cash back credit card, automobile manufacturers' rewards credit card. Platinum and Gold, MasterCard and Visa card fall into this category. Secured Credit Card: People without credit history or with tarnished credit can avail this card.A security deposit is required amounting to the same as the credit limit. Revolving balance is required according to the ‘buying and selling' done. Limited Purpose Credit Card: There is limitation to its use and is to be used only for particular applications. This is used for establishing small credits such as gas credits and credit at departmental stores. Minimal charges are levied. Charge Credit Card: This requires the card holder to make full payment of the balance every month and therefore there is no limit to credit.Because of the spending flexibility, the card holder is expected to have a higher income level and high credit score. Penalty is incurred if full payment of the balance is not done in time. Specialty Credit Card: is used for bu siness purposes enabling businessmen to keep their businesses transactions separately in a convenient way. Charge cards and standard cards are available for this. Also, students enrolled in an accredited 4-year college/university course can avail this benefit. Prepaid Credit Card: Here, money is loaded by the card holder on to the card. It is like a debit card except that it is not tied up with a bank account.

Domain Name System Essay

Check the workstations using ipconfig /all and find out if the ip range is within the address range you assigned, if it is a different address then the workstation failed to contact the DHCP server and has gone into apipa mode. The Network Interface Card might be assigned an incorrect driver. Another possible cause of the problem is that the patch cable is not plugged into the Network Interface Card, or is not connected to a switch on the other end. However, it could be that the server has run out of IP addresses that it can assign to clients. You can easily tell if this is the problem by comparing the size of the DHCP address scope to the number of devices on your network that request IP addresses from the DHCP server. But since only some of the workstations have got addresses the problem might be the DHCP server. Start off by doing some ping tests to verify that the DHCP server is able to communicate across the network. If the DHCP server is able to communicate with other computers on the network, then I recommend verifying that the DHCP server has an IP address that is compatible with the scope that the server is configured to assign addresses from. The server itself has to be assigned a static address in the same subnet range, such as 192. 168. 0. 199. If this still doesn’t solve the problem make sure that the DHCP server is still authorized by the Active Directory to lease IP addresses. You should also check to verify that the scope is active, and that the necessary services are running on the DHCP server. Exercise 1: DNS scenario. You will need to setup a primary DNS server in the larger branch office. Configure it as a primary forward lookup zone for the domain name of your company. Before you install DNS make sure your computer has a static ip address so it does not get one from the DHCP server. In the small branch setup a second DNS server. Configure it as a secondary forward lookup zone with the same domain name as the primary DNS server.

Magazine Advertisment Essay

Advertisements are everywhere on TV, the internet, movies, magazines, etc. They are there to get people to buy whatever it is that they are advertising. They do it with color, models, and tricky words. In this case my magazine advertised a lip balm called â€Å"Baby Lips†. This advertisement says that you can, â€Å"kiss dull lip balms goodbye and instead have baby lips† making it so that woman get interested into buying this product because you will have baby lips. The colors that are being used in my advertisement are grey, black, bright orange, and white. What is being suggested in this advertisement is that you should wear the lip balm shown in the magazine because it will give you baby lips. In the article the picture is of a pretty woman whose whole face is grey, except her lips. The rest of the article is in very light colors making it so that the lip balm and the models lips are the two things stand out the most. Both of them are in a bright orange color that makes them stand out more than anything else in the picture. Also in my advertisement there is a model, she is a female, although you can’t see all her body and just her face you can tell that she is pretty just by the way her eyelashes and eyebrows are done. The expression on her face is as if the woman is going to give someone a kiss. She has her eyes closed but she looks like if she’s in the mood of kissing someone and feels good about that. All these little details are made to imply that with this lip balm everyone will want to get kissed by your baby lips. In the picture there is also a before and after picture of someone’s lips but you can’t really tell the difference. Words are a big help in advertising. The words call the reader’s attention and also can sometimes fool the buyer. In my ad it says â€Å"In one week your lips will be visibly renewed.† Although it says that, there is no given proof of it. They don’t provide us with a survey of people or percentage of people who says that. Also the word baby lip is in bright orange to get the viewers attention because it stands out who wouldn’t want baby lips right? There is also a small caption next to the bright orange lip balm that says that it’s an exclusive lip renew formula. Furthermore the model is saying that she wants a clinical strength care with a kick of color to get woman to buy it because not only does it help you care for your lips but it also gives you some color. The intended audience for the lip balm is young woman or any type of woman who want to get baby looking lips and wants to stand out at the same time. The woman who are interested in this lip balm are probably the ones who are looking for non dull lips and instead interested in lips that are more moisturized and lips that stand out. Lastly, advertising helps buyers learn more about the product but it also tricks buyers into buying stuff that most of the time doesn’t work.

Economics Assignment Essay Example | Topics and Well Written Essays - 2250 words

Economics Assignment - Essay Example Based on the fact that within the market place the root of everything litereally comes down to supply and demand, this is altered by monopolistic practices and therefore society tends to disfavor monopolies as practicing on an unfair basis, and creating barriers of entry to firms wishing to enter the market for profit generation, as well as from the perspective of the consumer, being that the monopoly is unfairly regulating prices, by restricting output and therefore is extracting a price without allowing market forces to determine the correct supply and demand balance of the given commodity. Essentially when dealing with a monopoly consumers are at the mercy of the price determination of that monopoly, which they control via total output restriction and subsequent economic welfare reduction. The monopoly comes about when there is little or no competition, normally the latter. The monopoly will always persist based on the barriers to entry for any rival company or concern attempting to enter the market place. Barriers to entry protect a monopoly and at times can even be state sponsored, via legal framework or even finance. The barriers to entry for rival firms include: Legal Ba... Legal Barriers - these take the form of legal framework where a government will only allow a producer to supply a product, for example if one considers the first class mail deliver in the United States which USPS is the only allowed deliverer. Patents - similar to legal barriers due to the legal framework that will support a holder of a patent, although this issue is debatable around the cost of research and development in the patent creation process. A certain school of thought agreeing with the patent barrier, claims government encouraged innovation incentive, whilst others will claim consumer deprivation due to excessive price fixing. Examples would be the pharmaceutical companies that hold patents on medical drugs, Pfizer who manufactures Viagra - they are the patent holders and are therefore the only company entitled to produce and sell the drug. Control of strategic resources - this would entail a holder of mineral rights or mining rights of a commodity that must be present in order to produce the end product. An example is De Beers controlling 90% of the world's diamond production (Wessels, W.J). Natural Barriers - also called economies of scale. This is related to the mere cost of establishment within a given industry. It is too expensive and capital intensive to enter the market on a profitable basis. An example of this would be the various utility companies in any given economy. One can safely deduce that monopolies will continue to exist, as long as there are governments who sponsor such activity, as well as when companies are in the position to be able to create a barrier to entry, via market power or anti competitive behavior, this in turn can be negated by anti trust regulation or competition law. The Economists vs. The

Catch me if you can Essay Example | Topics and Well Written Essays - 750 words

Catch me if you can - Essay Example The movie became very popular and was highly appraised by the critics and general public. The movie portrayed the biographical account of Abagnale so skilfully that he also reacted very positively towards the movie (Abagnale, et al, p165). The movie tells the miseries and inner struggle of the children of the broken house and somehow attempts to create sympathetic attitude towards a crook. The director insists that one must look at the genius side of the criminal however, he clarifies that he never meant to influence the career decisions of people by showing them a way. The movie tells about the gifted skills and confidence of a person who successfully played different roles and people failed to realize his tricks until he grabbed millions of dollars from them. His experiences allow him learning how to become a master forger by using his talent and skills (Spielberg et al, p85). The movie beautifully and attractively depicts the true story of Abagnale who currently works as a consult ant on preventing forgery and has assist the authorities in designing secure checking system so that the cases of false identify based fraud and other crimes could be prevented. FBI Agent Carl Hanratty realized that rather putting him in jail for his frauds it would be better to use his talent and skills for the prevention of the crimes and in this way he used his capabilities to overall good of the society. The movie talks about different ways through which a person could take advantages of the flaws in the security and operating system of organizations and society and could steal money from the people. The movie is directly related with the business law because it talks about the ways a person broke the laws in the corporate world and later became helping hand to prevent such incidents on the basis of his deep observations and skills. He spent less than five years in the jail and was released in the condition to help federal authorities in fighting against the frauds and scam arti sts (Abagnale and Redding, et al, p165) The business laws and cases also inform about the situations where any person could find a way to commit fraud. The law clearly talks about the people involved in the monitory frauds through false identities (Frank et al, p148). There are different punishments decided for such people based upon the level and severity of their fraud. However, the law also allows the authorities to decide if they can also make positive use of the talent and skills of the forger through agreement that they will help the authorities in fighting against crime and will use their skills in constructive manner to prevent crime rather becoming part of a fraud (Spielberg et al, p85). The movie indicates the need of making business laws more strict and flawless so that the people having the skills of taking up false identities could not become successful in deceiving the authorities and general public. The movie tells the true tale of a person and gives lesson to the gen eral public, corporates and authorities that there is possibility of occurrence of such crimes around them so it is very important to remain careful in checking the identities of the people so that anyone could not betray their confidence by playing false identity (Spielberg et al, p85). The movie is directly connected with the matters related with business laws and affirms that there is need of updating the business laws regularly so that no one can find an open door left behind to enter the

Analysis of Plato's Views of Justice and Poetry Essay

Analysis of Plato's Views of Justice and Poetry - Essay Example However, given Plato’s perception of justice, this appears to be an implausible argument within the point of view of The Republic. Certainly, Plato’s further analysis of the poets in Book Ten is appealing and commonly believed to be his ultimate conclusion on the issue; however, Socrates’s argument, which is found in Book Three, makes the argument of Plato quite unappealing to readers, which are placed in a shaky position that invites one to regard justice and poetry together, specifically, as being interdependent. Hence, this paper examines both these arguments. This paper attempts to demonstrate that the issues of justice and poetry, which are widely viewed to be independent themes in The Republic, are not merely interconnected essentially but vital to one another in the theoretical or philosophical mechanism of comprehending them. The connection between justice and poetry involves the following premises: as Plato rejects the legally oriented conceptualizations of justice, in which interactions and relations between citizens are characterized by definite approaches to acting, he likewise denounces an accurate, or legally oriented, knowledge of poetic symbols. However, this has a direct relationship as well: the legalistic fallacies of justice and poetry uncover their cure at the hermeneutical stage. ... In contrast, legalistic refers to the similarly improper, or truthful, understanding of the figurative and metaphorical components of poetry, specifically, what Socrates calls symbolic sense. Thus, if this feature of poetry is misinterpreted or overlooked, it must look like that poets tell lies and hence incorrectly depict reality. Hence, it is not quite appealing to use the prohibition of the poets as a contemplative affair that becomes vital to the examination of the nature of justice. Specifically, as Plato determines the way in which an individual should identify with poetry, this consequently indicates how the nature of justice is to be interpreted. In other words, this paper argues that the philosophical interpretation of justice entails a ‘poeticization’, which implies that the essence of justice is a fact which can be revealed only in the identification of the philosopher in accordance to the poetic feature of existence. Hence, this paper claims that in The Repub lic, the issue of the essence of poetry provides an interpretive means through which the philosopher can be harmonized with the essence of justice. This basic relationship reconstructs the very old conflict between philosophy and poetry, envisioning their bond as dynamic and fruitful, although argumentative, opposed. The argument of Aristotle seems to be an important revision of Plato’s thoughts on the connection between ‘phronesis’ as the statesman’s wisdom, and the capacity to put this wisdom in practice. Plato hence talks about the connection between ‘phronesis’ (wisdom) and ‘techne’ (art) in his conceptualization of justice. Conclusions The absence of frankness in The

Leadership Philosophy Coursework Example | Topics and Well Written Essays - 1250 words

Leadership Philosophy - Coursework Example positive influence, developing right priorities, integrity, creating positive change, problem solving, right attitude, developing people, vision, self-discipline and team building. All these aspects are very important in respect of a comprehensive approach to leadership. However, one of the most important qualities of a leader is to have a vision. A vision is a clear image or idea about the aspirations of a leader. A vision comprises a set of specifically defined objectives that an individual or a firm aims to achieve, along with ways to achieve the same. Vision can also be defined as a picture of the future, where a leader defines the aspirations, develops plans for achieving the same and predicts future changes related to the venture. Maxwell explained that vision is developed by combining the past, present and future ideas. An individual is able to learn different lessons from past experiences, which act as cornerstone for vision development. The present helps an individual in determining resources that he/she would require while giving a physical shape to the vision. The future enables development of the bigger picture of a particular idea conceived in an individual’s mind. The paper is a self-reflective essay about a particular vision of the author and the various measures to be adopted for giving physical shape to the vision. Personal health is an asset for every individual. Yet, with increasing complexity in the surrounding environment, most of us are unable to enjoy a healthy life. One of the important aspects of maintaining health is food. Our food consumption behavior is reflected on our health. For instance, high consumption of fast food results in obesity, while excessive dieting causes malnutrition and related diseases. Most individuals want to eat healthy food, but hate to compromise on requirements of the taste buds. Consequently, taste gets more preference over health. The above situation is common for almost every individual and considering

Module 2 Case Assignment Coursework Example | Topics and Well Written Essays - 1000 words

Module 2 Case Assignment - Coursework Example This paper examines the strategic analysis of Kraft Foods Group using Porter’s five forces and PEST to examine the company’s external environment. Kraft Foods Inc. (NYSE:KFT) corporation specializes in marketing and manufacturing of food products such as the snacks, cheese, beverages, convenient meals and among various types of the packaged grocery products. The company has its branches in approximately more than 155 countries worldwide. Its three main segments include; Kraft Foods Europe, Kraft Foods North America, and Kraft Foods Developing Markets. Kraft Foods Inc. is the second largest foods and Beverages Company in the globe after Nestle. Its brands includes: Nabisco, Oreo, and LU biscuits; Cadbury and Milka chocolates; Jacob and Maxwell house coffees, Trident gum; Philadelphia cream cheese; Oscar Meyer meats; Kraft cheeses. The PESTEL analysis is a sort of analysis that looks at the political, economic, social, technological, environmental and legal environments of the country with particular reference to a certain company (â€Å"PEST Analysis†, 2009). PESTEL analysis is presented below: The political environment favors the development and growth of the Kraft Foods Inc. This is due to the fact that the company has long been involved in the various community based and political initiatives. Some of this includes: supporting of the candidates that comprehends and appreciates the public policies that greatly impacts on the business, brands and the employees (Carnegie Research Inc., 2009). Additionally, the company Kraft Foods has started the political action committee called the Kraftpac that is aimed at making funding to the U.S. Federal, candidates, committees, and the state political parties. In strengthening its political base, the company also takes reasonable steps in making corporate contributions to the political parties, committees, and among others. Its key consideration for the

Dentistry Annotated Bibliography Example | Topics and Well Written Essays - 250 words

Dentistry - Annotated Bibliography Example People were determined as eligible on basis of their dental examination as well as history. Participants were also randomized into two groups into two arms in a design called parallel double blinded. Fifty eight partakers were randomized to study the DHA supplementation. Out of the 55 people who participated 27 of them had been randomly assigned to DHA. The rates of reaction for DHA +ASA were 79%. The data collected was managed using an electronic data capture platform and an analysis done using SAS 9.3. The 3 months randomized trial of using 2000 mg DHA with 81-mg ASA showed a significant improvement on periodontitis. The results clearly showed that DHA supplementation with low ASA dosage is effective in treating periodontitis. Additionally, it is safe and cheap. The article has different tables and graphs and statistics enhanced the validity and reliability of the results. The strengths of the study included verified adherence, consistency in outcomes and control procedures which w ere predominant throughout the study. On the other hand, the weaknesses included lack of proper limitation of measurement. The target audience in this study was medical experts and people suffering from periodontitis. The purpose of the study was to provide another option for treating periodontitis .The study will assist a lot of people in reducing their expenses in treating periodontitis which was previously treated using application of antibiotics and mechanical cleaning. Naqvi, A.Z., Hasturk, H., Mu, L., Phillips, R.S., Davis, R.B., Halem, S†¦ Mukamal, K.J. (2014). Docosahexaenoic Acid and Periodontitis in Adults: A Randomized Controlled Trial. Journal of Dental Research, 93(8),

The Ways Juliet Changes in Romeo and Juliet Essay Example for Free

The Ways Juliet Changes in Romeo and Juliet Essay 1. The way in which her maturity level changes is extreme. In the 3rd scene in act 1 it shows how young she is (13) as she has not even thought of the idea of marriage. She says† It is an honour that I dream not of.† Meaning she has not thought about marriage yet. While she is doing this Romeo is still in deep sorrow about the fact that Rosaline does not love him but he loves her. These 2 points show the difference in age and maturity already as she is not having much to do with boys but Romeo is already chasing girls. A fact that is shocking to any modern day person is that she is only 13 at the beginning of the play and she is being asked about marriage. This shows the time that the play is set in as it is normal to get married at this age. Lady Capulet says, â€Å" Thou knowest my daughter’s of a pretty age† in Act 1 scene 3. Juliet also says that she will think about the idea of marriage which links onto my next point. Another thing that shows how young she is that even though she has never met Romeo before she immediately falls in love with her. This shows her immaturity. Modern day people talk about teenage love and how it is so unlikely to last and how teenagers will fall in love at first sight but never really make a relationship last. Well this is an example of that but in those days if you loved each other you would get married. The way she is only around 1 day into her relationship and is getting married shows how venerable she is which is another factor adding to her maturity level. Another factor about her maturity level is that she develops from someone who takes no risks to taking a life threatening risk. A point that shows she is young is that she is like a sheep at the beginning. Following what ever Romeo did but then she changes that and becomes more mature and thinking hard about whether Romeo is right for her. In the end she decides to do the bravest thing anyone could ever do in her situation. Though her immaturity does not think it through very well as she never though about what might happen if Romeo saw her â€Å"dead†. Both Romeo’s act of killing Tybalt and Juliet’s poison act ended up in maturity getting the better of both of them. If either of them had been more mature then Romeo would have run away rather than kill and Juliet would not of had to take the poison. 2. The way she obeys her parents explains her maturity. At the beginning she is obeying every word her parents say and then at the end she takes poison to evade marrying someone her parents have arranged a marriage with. At the beginning of the play she also trusts her nurse and obeys her as well. During the middle of the play she meets the rebellious Romeo who has met Juliet at a party after he has been mourning his loss of Rosaline, they decide in scene 6 acts 2 to get married. They enter Friar Lawrence’s cell and get married. This marriage is secret and this is the start of the times when she disobeys her parents. The final stage of her complete disobeying of her parents and nurse is when she takes the poison. She also shuns her nurse and tells her go away after she proposes that Juliet marries Paris. Her father is also extremely angry as he set up the marriage and she does not want to get married. 3. Her perception of Romeo changes dramatically through out the play as well. First of all she starts off by thinking he is wonderful and the best man to ever love and then she cannot decide whether he is evil or good. This happens after he kills Tybalt. A quote to describe her feeling for him is â€Å"Beautiful tyrant†. This oxymoron shows how she is confused about whether he is a good man or evil. She gets very defence over him though when the nurse says bad things about him. She is confused over her feeling for Romeo. Her feeling for him change through out the play as she her picture of him changes from handsome and a good man to an evil/still good man. She still loves him very much though as she risks her life for him taking poison and then ends up killing herself as her husband committed suicide think she was dead. Another quote that explains her confusion over whether Romeo is good or bad is â€Å"honourable villain† or â€Å"Upon his brow shame is ashamed to sit† These 2 quotes explain how he is honourable to her but a villain to everyone else. And also how shame would never be a characteristic about him. In summary she changes majorly throughout the whole play. From immature to mature and from not even thinking about marriage to marriage. Overall her as a character becomes an adult. No longer is she obeying her parents and not being in love. She has transformed to a proper young adult who knows what the word love means and its full values. Also she learns how important some people are to her and that if you want things your way you are going to have to take risks in order to full those wishes of hers. These wishes end in blood spill and peace between the 2 previously raging families.

Analysing The Hotel Industry Of Singapore Tourism Essay

Analysing The Hotel Industry Of Singapore Tourism Essay Introduction: the hotel industry of Singapore is suitable and adoptable for kind of customers having right from the minimum budget to star rated. The challenges exists in the Sing htl ind is purely based on the price, location and convenience because all the facilities are mostly provided by all the hotels so it is very difficult for the customers to differentiate the service provided by the hotels. Since it is tough to differentiate the service rendered by the hotels, many hotels are involved in creating a niche market, like providing unique facilities to the customers for example honeymoon packages, specialists holidays, etc. The Singapore hotel industry experiences a very high growth rate in luxury travel market, high -end travelers market and family travel market in the past months. The recent economy reveals the restaurant sector has market Growth rate of sixteen percentage because of the increase in the consumer spending on sit down meals. The eating out habit has become a life style for the youth and even for the middle aged married couples with their children and these aspects stresses on the importance of healthy food. Nowadays, the consumers are expecting different styles of food and drink from the various parts of the world and all these shows if the hotel provides a variety and healthy food and drink, it will be able to attract more customers in the future. The Singapore travel and tourism market shows a high growth by having the occupancy rate of 90% in the past one year. The Singapore governments effort in providing low cost service airlines and its efforts to triple the tourists to Singapore in the coming up years. The 30% increase in the trade conferences and exhibitions conducted in Singapore has also revealed that the hotel industry in Singapore has very good business opportunities in the coming up years and if proper, good development strategies are adopted by the hotels, they will be able to earn a large market share in turn more profit. Backgrounds: . The MHCCH is located in three acres of prestigious land in Singapore. The hotel is very near to the tourist attractions like a theme park, a museum, etc. The management has made many changes in the infrastructure facilities of the hotel by adding luxury bedrooms, a bistro; a beauty salon .The hotel has also purchased a land near to that for expansion and modernized the hotel for creating new business opportunities. In order to give a luxurious appearance for the hotel, the management has created a new spacious foyer and the hotel has also started a beauty salon to offer beauty treatments to its customers. Problem of the case: By analyzing the scenario of hotel industry, i undertake SWOT analysis of the hotel MHCCH and help the newly joined partner of MHCCH to select the best strategy out of the below mentioned strategies namely sell the cash cow, undertake no serious steps or undergo diversification in business so that he will be in a position to convince the other partners of MHCCH. In this case , the challenges in the external and internal environment industry and the analysis regarding the Strengths, Weaknesses, Opportunities and Threats of the MHCCH is to be done. In the second part of the study, with the help of utilizing Ansoff matrix and Porters Grid, how the management can improve the profit in the next two years and for that what strategic decisions it has to take are discussed. Challenges in the micro and macro environment: Business environment is classified into three environments namely Internal environment, Market environment and External environment.Many variables which are existing in the internal and external environment affects the company (MHCCH) either positively or negatively. So before taking strategic decisions, it is important to analyze these environments to find out the factor which highly influences the customers of the hotel industry. The following table focuses on the key factors of the three environments. Micro Environment Market Environment Macro Environment Vision, Mission, Objectives of the Hotel Climate Assets Capability of the management Consumers Suppliers Competitors Intermediaries Social Technological Legal Political Economic Physical The main challenges which need to be assessed in the internal and external environment are that hotel has to concentrate on different type customers like corporate guests and other kind of guests like nature lovers, family oriented and managing the hotel to delight these customers becomes a challenging work in the field of marketing. So in order to delight these consumers, the hotel should monitor the changing expectations of these customers and should try to delight them. The employees of a hotel play a major role in attracting the customers. The hotel should try to recruit skilled persons because the quality of service rendered by the employees acts as an important factor in delighting the customers. So getting skilled and qualified employees is another challenge in the hotel business environment. The hotel should try to have good suppliers (Electricity, soft drinks carbonated water, Perfumes, cosmetics other toilet preparations, different kinds of liquors, Soap and detergents, etc) who provide products/ services with good quality and good intermediaries who are in direct contact with the customers before they enter into the hotel. Apart from these challenges, the hotel should also focus on the socio- cultural changes (changes in the preferences of the customers), political changes (changes in the law), and technological changes (providing variety food, appearance of the hotel, introducing packages, etc,). SWOT Analysis: Before selecting a strategic option for the marketing plan of MHCCH, the hotel should do SWOT analysis to find out its strengths, weaknesses, opportunities and threats. Strength deals with the hotels core competencies and the weaknesses of the hotel deals with the present drawback which has to be rectified in order to capture the customers in the future. Strengths and Weaknesses mainly focus on the factors which are fully under the control of management but the opportunities and threats focuses on the business environment. Opportunity deals with the market which yields more profit to the hotel that is the area to be covered by the hotel to earn more customers in turn more profit. Threat deals with the factors which are to be considered seriously before taking any business decision. SWOT analysis of MHCCH is discussed below. Strengths of MHCCH: The employees of the hotel are having good experience in customer care in order to provide quality service; the MHCCH has invested a lot in changing the appearance of the hotel and in providing different styles of food and also already the MHCCH is having satisfied customers ( revealed in the table non-business guests occupancy rate). The hotel is situated very close to other entertainment locations. The credit worthiness of the hotel is high that we can take the fund from bank in order to do the successful performance of the hotel. Weaknesses of MHCCH: Corporate and family non business guests occupancy rate is low and so the company has to invest a lot in adding facilities to the hotel. Opportunities of MHCCH: Nowadays consumers like to eat outside in restaurants rather than before and they dont hesitate in spending more money tasting different varieties of food. Eating out style of the youngsters and middle aged married people has become very common. Singapore governments decision to triple the investment in the tourism industry shows that there are large opportunities for MHCCH to capture more customers and in turn to improve profit. Threats of MHCCH: Competitors are the major threat of MHCCH. Due to the lack of differentiation in the hotel industry, the competition is fully based on the price, location and convenience. The hotel has to face competition from the hotels of same infrastructure and also from motels. The hotels which are dealing with niche markets will also acts as a good competitor for MHCCH. In order to attract the customers of different age group, the hotel has to focus on changing the appearance of the hotel, providing food of different countries, etc costs more but still the hotel has to invest and at the same time the hotel cannot fix a high price for its services because the competition mainly focuses on the price. The hotel has to focus on the packages too because the small hotels may capture the market by providing specialized facilities in one area alone like for example honeymoon packages alone. Conclusion: Thus the challenges in the micro, market, macro environments of hotel industry are discussed. The SWOT analysis revealed that the MHCCH has more strengths and opportunities when compared to weaknesses and threats. Since the opportunities are high, revealed by increase in the market growth rate and the capacity of the MHCCH to raise fund from the banks and the availability of space for further expansion activities to be carried out by the MHCCH is good and with this strength, the MHCCH has more power to capture the market share. The MHCCH need not worry about the threats posed by the competitors if MHCCH have an eye on competitors price and variety of services provided by them. So with the help of its strengths, the MHCCH can move forward to attract more customers. b) Ansoffs Matrix: The Ansoff matrix is a technique that aids people in the business field to take decisions regarding product development and market growth strategy. Ansoff matrix focuses on the new products and the product already in the market in order to increase the profit of the business. The Ansoffs 3* 3 box grid or matrix: Markets Market Development Partial Diversification Diversification Market Expansion Limited Diversification Partial Diversification Market Penetration Product Expansion Product Development Products The major four boxes are Market Development, Market Penetration, Product Development and Diversification. Market Penetration: It suggests the business people to focus on existing customers and on their own products what they are producing currently. If the business person adopts this strategy then his major objectives will be Improve the market share of current products by fixing lower prices when compared to the competitors, advertising and sales promotion, etc. There are many advantages in introducing low prices , they are capturing more market and the low profit earned by the existing players makes the new entrants to have fear in starting the business in that sector. The MHCCH can go for introducing lower prices for the services but it should not incur any loss. The price reduction strategy to be adopted by MHCCH will not yield any benefit because already the hotel is having good occupancy rate in the case non business guests. And also the hotel is planning to invest a lot in the improvement of the hotel, so all these costs will be reflected in the price of the services rendered by the MHCCH. Even though the price war exists among the players of the hotel industry, for MHCCH, since it is having loyal customers, it is better to go for introducing new packages for the customers, rather than reducing the price. Market Development: It suggests the business people to focus on new customers and the existing products. Finding out new customers for the product. The MHCCH can also go for identifying the new customers like honey moon packages, etc. Product Development: It suggests the business people to focus on the existing customers and new innovative products. (MHCCH) can focus on this aspect. it can select the last option specified in the case, expand the business by investing in buying an external property that means the expansion of a bar or restaurant to capture the customers. By providing healthier, tasty and variety food style and drinks to the different country people, the MHCCH will be able to capture more customers (corporate guests) from different countries .And also the table revealed that the corporate guests occupancy rate is very low and so by implementing the above mentioned facilities, it will be able to capture more corporate guests and if they are satisfied ,the corporate guests will come and stay with their family, profit will be improved. Diversification: It suggests the business person to focus on the new customers and the new products that is entering into an entirely different field. Business people will take up this strategy when they want to diversify the risk of loss in the existing business. This case revealed that the competition is more and there are more prospects to earn a very high profit. Selling a cash cow and entering into diversification is not good because this hotel business itself has lot of prospects which is revealed by the Singapore governments decision to spend more than $4 billion in order to attract more and more number of tourists to singapore. So its good for the MHCCH to be in the business rather than diversification. Porters Grid: Threats of New Entrants: More number of business conferences and meetings are being held in Singapore. the occupancy of hotel room rate being as high as in the past few months, Government of Singapore effort to improve the tourism industry attracts more players into this field. Infrastructure facilities, scale of economies and differentiation of product may act as entry barriers and so the MHCCH has to focus on these aspects. Bargaining Power of Buyers: Presence of more competitors in the Singapore hotel industry makes the consumers to demand more from the hotels regarding price, quality and innovative (variety of food, other facilities, etc) products. From the case, it is revealed that a tough competition occurs in the Singapore hotel industry, price plays a major role and its root cause is the customers expectation regarding quality and price and this strengthens the buyers power. Bargaining Power of Suppliers: The hotel industry is having a very high relationship with the other industries and so the supplier bargaining power is high in the hotel sector but if the competition is more in the other industries too then the supplier bargaining power can be reduced in the hotel industry and it is essential to study still more regarding the prevalence of competition in the suppliers industries. Threat of substitutes products / services: The economic hotels and motels may be the threat for the product of the substitute to MHCCH but concentrating on factors like fast food establishments which includes the surrounding environment, services provided by the catering department at the affordable price. Conclusion: Since the corporate guests occupancy rate is very low, the MHCCH can focus on the area of amenities and services provided in order to capture more customers and in turn to improve profit. The MHCCH can go for providing different styles of food in order to attract the customers from foreign countries. According to my views , I suggest the MHCCH to select the last option expand by investing in external property and after getting some returns it can slowly move on to the third option -expand by investing in the site. The MHCCH can carry out the survey in order to search new facilities expected by the customers and also what the MHCCH s competitors are doing to attract the customers and based on the results the MHCCH can decide the strategy to be adopted by the hotel in future. Since there are a lot opportunities in the hotel industry, the MHCCH can go for making investments in order to earn profit in future. The MHCCH can convince the other partners by explaining the payback period of the investments to be made by it.

Energy Alternatives: Oil Essay -- Iraq Oil War Energy Essays Papers

Energy Alternatives: Oil Every day the world burns more that 80 million barrels of oil. By 2016, estimates believe that oil consumption will rise to around 100 millions barrels a day. (Oil Facts) The United States was responsible for 25% of the world oil consumption in 2002, and those numbers are rising. (Oil Demand) As demands increase and the supplies of oil continue a rapid depletion, large political powers in the US struggle to keep their heads afloat. Many conspiracy theories have dabbled in the pool of scandal within the Whitehouse’s knowledge of September 11 before it happened, and George W. Bush’s master plan to wage a â€Å"War on Terror†, with a backdrop of draining the last of the oil supplies from the mid-East. Every conspiracy theory needs to be taken with a grain of salt, but it is important to remember our past. It was only until long after the Vietnam war that people were told of the pre-knowledge of utter lack of any possibility for them to win the war, yet officials still pressured our armies into Vietnam until near extinction. In 50 years, we will all know the real deal behind September 11th and George Bush’s strong motives to pursue the War on Terror (even when the rest of the world advices against it.) The US is a country with one of the most unhealthiest addictions possible: oil. Just as a heroine addict who is running low on fixes, the US is running low on supplies, and drastic, unwise measures are being taken in order to sustain this addiction for just a bit longer. This enters the Enron-Cheney-Taliban Connection, which has startling information that aligns a bit of history prior to September 11. The mother of all oil support and scandal rests with Enron, however, witho... ...ependency on the mid-East, bring our troops home, and make for a better future for our children. â€Å"Is the White House covering up that it was molding foreign policy as well as energy policy to suit Enron? Did the Bush Administration know that Enron's collapse was coming as early as August? If any of these are true, the largest bankruptcy in American history may well connect with the greatest political scandal in American history.† (Callari) Bibliographies: Callari. The Enron-Cheney-Taliban Connection. 28 Feb 2002. 14 Feb 2007. Albion Monitor. Oil Demand. 2006. 14 Feb. 2007. Interesting Oil Industry Statistics. Oil: Facts Behind the Fiction. 25 May 2006. 14 Feb. 2007. BBC News.

Near Death Experiences :: essays research papers fc

There are many phenomena present in today’s world concerning both life and death. An extraordinary incorporation of these prominent values is a Near Death Experience (NDE). Near Death Experiences empower and affect the psyche of many, changing their lives forever and altering their perception of death. Many questions arise from this particular topic simply because you have to experience it to fully understand its meaning. Questions such as, What is it, What happens, and how do they occur are familiar to experts in this field or to the people who have first hand experience.   Ã‚  Ã‚  Ã‚  Ã‚  Although the meaning of a Near Death Experience is different to the individual, it is described to be a personal encounter with death, later being brought back to life. The man responsible for triggering the later studies of this perplexing subject is Dr. Raymond Moody. During the year of 1975, he published a book, Life After Life, explaining his newfound concept of a Near Death Experience. He heard about a specific case study that extremely intrigued him. “As a student, Raymond Moody heard about the experience of a psychiatrist who had ‘died’ from double pneumonia only recovering after his doctor had pronounced him dead to his family.'; This remarkable case stunned Raymond Moody, and after publishing his book, this case intrigued society. This particular psychiatrist went on to write about his Near Death Experience, but Dr. Moody was the first to research this unknown topic.   Ã‚  Ã‚  Ã‚  Ã‚  Although Dr. Moody set a precedence in studying this subject, the event that triggered his studies was not the first Near Death Experience to be documented. Elisabeth Kubler-Ross, also a psychiatrist, worked with survivors from the Nazi concentration camps. Because of her patients, she had become completely convinced that something unexpected happens close to death. Her book, Death and Dying, much more general than Dr. Moody’s work, contains the first real exploration of a NDE by a doctor.   Ã‚  Ã‚  Ã‚  Ã‚  Obviously, Near Death Experiences occur near an individual’s time of death. The cause of an individual’s time of death can come from virtually anything, but, usually results from some sort of accident. “Accidents come out of the blue. They can happen to anyone and there’s no time to prepare for them.'; Because accidents may occur at any time, so may a Near Death Experience. Thus meaning that, only knowledge of the subject matter can reduce fear and gain preparation.   Ã‚  Ã‚  Ã‚  Ã‚  Each individual may experience different emotions, visions, and encounters, but generally, the first few stages of Near Death Experiences are common throughout each case.

Spain Essay -- essays research papers

Spain   Ã‚  Ã‚  Ã‚  Ã‚  Spain, a country occupying the greater part of the Iberian Peninsula, and bounded on the north by the Bay of Biscay, France, and Andorra, and on the east by the Mediterranean Sea. The Balearic Islands in the Mediterranean and the Canary Islands in the Atlantic Ocean off the coast of Africa are governed as provinces of Spain. Also, Spain administers two small exclaves in Morocco—Ceuta and Melilla. The area of Spain, including the African and insular territories, is 194,885 sq mi. Madrid is the capital and largest city. Population The Spanish people are essentially a mixture of the indigenous peoples of the Iberian Peninsula with the successive peoples who conquered the peninsula and occupied it for extended periods. These added ethnologic elements include the Romans, a Mediterranean people, and the Suevi, Vandals, and Visigoths, Teutonic peoples. Semitic elements are also present. Population Characteristics The population of Spain at the 1991 census was 38,872,268. The estimate for 1995 is 39,276,000, giving the country an overall density of about 202 per sq mi. Spain is increasingly urban, with more than 80 percent of the population in towns and cities. Principal Cities The capital and largest city is Madrid (population, greater city, 1991, 3,010,492), also the capital of Madrid autonomous region; the second largest city, chief port, and commercial center is Barcelona, capital of Barcelona province and Catalonia region. Other important cities include Valencia, capital of Valencia province and Valencia region, a manufacturing and railroad center; Seville, a cultural center; Saragossa, and Bilbao (369,839), a busy port. Religion Roman Catholicism is professed by about 97 percent of the population. The country is divided into 11 metropolitan and 52 suffragan sees. In addition, the archdioceses of Barcelona and Madrid are directly responsible to the Holy See. Formerly, Roman Catholicism was the established church, but the 1978 constitution decreed that Spain shall have no state religion, while recognizing the role of the Roman Catholic church in Spanish society. There are small communities of Protestants, Jews, and Muslims. Higher Education Spanish institutions of higher education enrolled nearly 1.3 million students in the early 1990s. The major universities of Spain include the University of Madrid, the Polytech... ...ed the ETA, which stepped up its terrorist activities. Meanwhile, Catalans pushed for greater control over local affairs, and demanded greater language rights. The use of Catalan and nationalist sentiments increased in and around Barcelona. The Galicians consistently distanced themselves from Madrid, though ethnoregionalism remained weaker in Galicia than in either Catalonia or Basque Country. Suà ¡rez governed through consensus, consulting all nonextremist parties when formulating basic policy. Catalonia and the Basque Country were granted home rule, and their languages were officially recognized. The constitution extended similar privileges to 15 other regions. Thus, the movement toward political centralization begun by Ferdinand and Isabella some 500 years earlier was reversed, and a â€Å"Spain of autonomous communities† was created. In recent years, concerns over Spain's environmental problems have grown. The country has experienced increased air-pollution problems in Madrid and along the northeastern coast, water pollution in agricultural and coastal areas, and soil erosion. Controversies arose over rapid development along the Mediterranean coast and threats to scenic attractions.

Aspects Of Contract Essay

Task: 1.1: Explain the importance of the essential elements required for the information of a valid contract? Offer A valid offer identifies the bargained-for exchange between the parties and creates a power of acceptance in the party to whom the offer is made. The communication by one party known as the offeror to the another party called the offeree b) Acceptance To constitute a contract, there must be an acceptance of the offer as noted above. Until the offer is accepted, both parties have not assented to the terms and, therefore, there is no mutual assent. Offeree in a manner invited or required by the offer. Whether an offer has been accepted is a question of fact. The effect of acceptance is to convert the offer into a binding contract. To form a contract it is necessary that there is a party capable of contracting and a party capable of being contracted with on the other side. In other words, to enter into a valid, legal agreement, the parties must have the capacity to do so. Consideration No contract will exist without sufficient consideration due to agreement with the other two party has agree with the term and condition as well. Mutual Assent There must be mutual assent or a meeting of the minds on all negotiated terms between the parties and on all the essential elements in terms of the contract to form a binding contract. Intention to create legal relation In some jurisdictions, the parties must also have a present intent to be bound by their agreements. It is not necessary that the assent of both parties be given at the same time. Also, it is not necessary that communication of the assent be simultaneous. Task 1.2: Discuss the impact of different types of contract? A bilateral contract is an agreement between at least two people or groups. A bilateral contract is enforceable from the get-go; both parties are bound the promise. For example, one person agrees to wash the other’s car in return for having his/her lawn mowed. Acceptance of the offer must be communicated for an agreement to be established. A unilateral contract is one where a party promises to perform some action in return for a specific act by another party, although that other party is not promising to take any action. Acceptance may take effect through conduct and need not be communicated Task 1.3: Analyse terms in contracts with reference to their meaning and effect? Terms of contract set out duties of each party under that agreement. Generally, the terms of a contract may be either: Wholly oral, wholly written and partly oral and partly written. Terms are to be distinguished from statements made prior to the contract being made. Express terms When a contract is put down in writing, any statement appearing in that written agreement will usually be regarded as a term, and any prior oral statement that is not repeated in the written agreement will usually be regarded as a representation, due to the assumption Implied term These are terms that courts assume both parties would have intended to include in the contract had they thought about the issue. They are implied on a â€Å"one-off† basis. Two overlapping tests have been trade used to ascertain parties’ intention. Business efficacy test: terms must be implied to make contract work. There are terms which the law will require to be present in certain types of contracts (i.e. not just on â€Å"one-off† basis and sometimes irrespective of the wishes of the parties). Task 2.1: Apply the elements of contract in given business scenarios? Offer can be seen from the case when Tam’s college offers admission to it student who under take s the vocational qualification. Acceptance can also be seen from the student when they agree to bound by the school regulations. Consideration is when the student promise to act in certain way. This is particularly important where the agreement involves a promise to act in a particular way in the future. Task 2.2: Apply the on terms in different contracts? Conditions These are the most important terms of contract. Serious consequences if breeched. Innocent party can treat contract as repudiated (and thus is freed from rendering further performance of contract) and can sue for damages. Description in contract of term as â€Å"condition† is not necessarily determinative of question whether term is condition. Courts tend to search for evidence that parties really intended term to be such. Task 2.3: Evaluate the effect of different terms in given contract? Conditions are so important that without them one or other of the parties would not enter into the contract. Consequently, to make a condition  falsely, or to breach a condition, is viewed so seriously that the wronged party will be entitled to treat the contract as void, voidable or at least rescinded. Where the term is a warranty, the wronged party will only be able to seek monetary damages for any loss suffered. Task 3.1: Contract liability in tort with contractual liability? The non-breaching party has a duty to mitigate damages. If it does not do so, its damages will be reduced by the amount that might have been avoided by mitigation. In employment contracts, the employee is under a duty to use reasonable diligence to find a like position. Liquidated Damages A liquidated damages provision will be valid if (i) damages (ii) the amount agreed upon was a reasonable forecast of compensatory damages. If these requirements are met, the plaintiff will receive the liquidated damages amount even though no actual money damages have been suffered. If the liquidated damages amount is unreasonable, the courts will construe this as a penalty and will not enforce the provision. Task 3.2: Explain the nature of liability in negligence? The primary function of the Law of Torts is to provide remedies to claimants who have suffered harm, loss, or an infringement of rights. The harm includes physical injury to persons or property, damage to persons’ reputations or financial interests, and interference with persons’ use and enjoyment of their land. However, just suffering such a loss does not necessarily mean the law will provide a remedy; a claimant must show that the person committing the tort owed them a duty of care and that the tort caused the loss. Task 3.3: Explain how a business can be vicariously liable? The company is liable when the manager is under the control of the employer that the employer tell the employee how to the work and when to the work. the work that the employee does forms part of the general business of the organisation. There is a contract of service between the organisation and the employee. Daniels v Whetstone Entertainments Ltd [1962] A nightclub bouncer forcibly ejected Mr Daniels from the premises following a disturbance. Once outside, the bouncer assaulted him. Task 4.1: Apply the element of the tort of negligence and defences in different business situations? Negligence is an important tort that covers a wide range of situations where persons negligently cause harm to others. In order to succeed in an action for negligence, it is necessary for a claimant to establish the following three elements: 1. The defendant owed the claimant a duty of care. 2. The defendant breached that duty of care. 3. Reasonably foreseeable damage was caused by the breach of duty. Task 4.2: Apply the elements of vicarious liability in given business situations? Employers are vicariously liable for Employee acts authorized by the employer Unauthorized acts so connected with authorized acts that they may be regarded as modes (albeit improper modes) of doing an authorized act. There is normally rarely an issue as to whether a given act falls within the first category The difficult cases involve assessing the connection between the act and the employee’s employment. Bazley established that the connection between the employment and the tort contemplated in the second branch of the Salmond test had itself to be addressed in two steps: The Court must first examine â€Å"whether there are precedents which unambiguously determine on which side of the line between vicarious liability and no liability the case falls.† If the prior case law does not clearly suggest a solution, then the Court is to resolve the question of vicarious liability based on a policy analysis directed at ascertaining whether the employer’s conduct created or enhanced the risk that the tort would occur. Task 4.3: Discuss three methods you can use to apply elements of tort properly in a work a place? CONTROL One of the traditional explanations of vicarious liability is that the employer should be vicariously liable since the employer controls the activities of her employees. The relationship between the parties As duties in tort are fixed by law, the parties may well have had no contact before the tort is committed. Unliquidated damages The aim of tort damages is to restore the claimant, in so far as money can do so, to his or her pre-incident position, and this purpose underlies the assessment of damages. Tort compensates both for tangible losses and for factors which are enormously difficult to quantify, such as loss of amenity and pain and suffering, nervous shock, and other intangible losses.. LIST REFERENCE Atiyah P S — Introduction to the Law of Contract (Clarendon Press, June 1995) ISBN: Beale/Bishop and Furmston — Contract — Cases and Materials (Butterworth, October 2001) Cheshire/Fifoot and Furmston — Law of Contract (Butterworth, October 2001) ISBN: Cooke J — Law of Tort (Prentice Hall, May 1997) ISBN: 0273627104

Education Is the Movement from Darkness to Light Essay

Education in its general sense is a form of learning in which knowledge, skills, and habits of a group of people are transferred from one generation to the next through teaching, training, research, or simply through autodidacticism. Generally, it occurs through any experience that has a formative effect on the way one thinks, feels, or acts. Why do we have to go to school? Well because it is the best option for your future. What would you prefer, without much education you will end up working 50 hour weeks while the other person who has a better education is making more money in half the time, Because those clothes and bills aren’t going to pay themselves and because the new clothes and the new life isn’t going to be greeting you with money. Once married or left alone outside your mothers house, you are all on your own, and if you plan on living somewhere cozy, then I suggest getting a job to pay all those bills which you will be receiving for you and your life. Education is the key role in life and it is what makes a person who he is. Education is what shows the people surrounding you, your occupation that can then slowly lead to your likes and dislikes. The better options the Man or Woman has, the more chances you have on finding the right person in your life. Education is the seed of life, without it, you are unable to take life to its max, to go further than beyond, to live life to the fullest. It is what makes a person think how he thinks. It is what makes a person who he is. It makes his life. It also shows the people who he is, which result in their friendly or cruel gesture to them. With a diploma or a degree in something makes your job a lot more fun and a lot easier to do because you would be enjoying what you do, otherwise you wouldn’t have went that far in that field. The battle for jobs in between diploma’s versus less educated would be a match everyone knew who would win before it even started. Education has some special abilities, of which are, better salary than the common person, healthier or happier life. Education is the most important thing when it comes to job hunting. Education makes a man who he is and what he does. It chooses his faith and when he is on the right path, he leaves him on his own, to make his own decisions with his new life with Education. It shows the surrounding people who you are, what you like and what you don’t. Education has to be used the right way and what I mean by that is to use it to help others. Only education can help you in the future, so why abuse it, and take it if you can!

Early in the play Macbeth caleed lady

This essay will examine the context of Shakespeare's Macbeth and primarily delve into the relationship of Macbeth and Lady Macbeth as a partnership to determine whether, or not, their marriage is based on equal terms, or how this emphasizes her strength of mind that often overpowers his moral beliefs. As well as interpreting one another's attitudes when not in scenes together and how they differ when separated. It will also analyse their personalities varied stances and how they express them through vocabulary from the beginning of the first act throughout the course of the play until their inevitable demise. This will ultimately define the quote, â€Å"my dearest partner of greatness†. Before Macbeth is seen and Lady Macbeth is mentioned, their characters are built on the compliments of others. In Act 1 Scene 2 the captain says â€Å"For Brave Macbeth-well he deserves that name†. Explaining early of Macbeth's brave and ruthless prowess in battle, later in this scene Ross describes him as â€Å"Bellona's Bridegroom†, more of a remark directed at Lady Macbeth and is in fact the first mention of her in the play. Bellona is the ancient Roman goddess of war and is not the only reference to ancient Rome in the play. The other obvious boasting of Macbeth comes in Duncan's constant gratitude and awe, frequently describing him as â€Å"Noble Macbeth† or â€Å"O worthiest Cousin!†, Act 1 scene 2 and act 1 scene 4, respectively. Therefore when the audience first meet Macbeth in the scene 3 of the first Act and he confronts the witches, it is his reputation that proceeds him as he's not quite timid but hesitant to communicate with the mystical strangers that confront him before Banquo addresses them. He is also doubtfully sceptical whether to believe their foretelling: â€Å"Not within the prospect of belief†, as one would be in a situation until his evidence is disclosed in the form of Ross and Angus' confirmation of him being crowned Thane of Cawdor, â€Å"as happy prologues to the swelling act of the imperial theme†. He believes that now the first prediction has come true also him being Thane of Glamis that surely they were just the stepping stones to his ultimate goal. When the audience first encounter Lady Macbeth in Scene of the first act she is speaking the words of her husband's letter. In this letter he describes her as â€Å"my dearest partner of greatness, that thou mightst not lose the due of rejoicing, by being ignorant of what greatness is promised thee.† Suggesting they are a partnership and he has thought to inform her of the news so she shares in his pride, he also knows that she will scheme their next move. After reading the letter she contemplates his convictions, despite his widely respected bravery and manliness in battle she debates whether he can act in the same manner when fighting for personal gain against his former compares – â€Å"yet do I fear thy nature; It is too full o'th' milk of human kindness†. However unfounded her doubts they are correct because after hearing the witches prophecies two scenes earlier, â€Å"If chance will have me king, why, chance may crown me, without my stir†, he became Thane of Cawdor with nothing but honourable service and so he's unsure whether to act unmorally in this circumstance. In Scene 4, when Macbeth and Banquo arrive at Duncan's camp, Macbeth's attitude is courteous and faithful towards the king but once Duncan confirms that his heir will be his eldest, Malcolm, Macbeth's true intentions are revealed in an aside, a language devise common in plays similar to a monologue in which a character will often speak his genuine mental thoughts while acting or saying differed points in his real conversation. â€Å"The Prince of Cumberland! That is a step on which I must fall down, or o'er leap, for in my way it lies. Stars, hide your fires! Let not light see my black and deep desires: The eye wink at the hand; yet let that be which the eye fears, when it is done, to see.† Macbeth mentions that Malcolm is an obstacle in which he must overcome if he should become king and then Shakespeare uses the first of many rhyming couplets in the play. In the play, â€Å"Macbeth† a rhyming couplet is commonly used before a major event or when someone is thinking aloud to inform the audience of a characters' thoughts. In Act 1 Scene 5 Lady Macbeth says, â€Å"That I pour my spirits in thine ear, and chastise with the valour of my tongue†. Indicating her wishes to inspire him to do betraying deeds with her passion for their royal goal. She is not commanding him to do so that may have been intimated to sound as though she is in control. However, this passage is a vital one at this point in the play, which verifies Lady Macbeth is not in complete command but still has a voice in matters. It infers she makes her suggestion then persuades him to follow through using her manipulative nature and sexuality. It is a rarity that a woman in this Elizabethan society would have any say in her husband's, particularly a soldier's, decisions. Primarily for the misogynistic views harboured by physically strong alpha male's with housebound wives. In Act 1 Scene 5 Lady Macbeth confirms that at the beginning of the play she not cruel nor amoral, nor insensitive; it is purely that she is complete and utterly strong minded and committed to her aspirations; â€Å"make thick my blood; stop up th' access and passage to remorse, that no compunctious visitings o nature shake my purpose, nor keep between the effect† Lady Macbeth deliberately becomes remorseless so she can govern her husband to his power which will also benefits her. These chosen sacrifice pay their price later in the play: â€Å"Thy letters have transported me beyond This ignorant present, and I feel now The future in the instant†. Macbeth's letters have aroused her devious nature and she has plotted and schemed. She has pictures herself as queen to him and is now relentlessly obsessing to crown herself, metaphorically and literally, with her achievement. â€Å"look like the innocent flower but be the serpent lying under't† Lady Macbeth is adamant that Macbeth carries out her wishes. â€Å"and you shall put this night's great business into my dispatch† She commands and takes control of the situation due to her continuing doubts about his moral beliefs and willpower interrupting their mission. â€Å"We will speak further† Macbeth remains unconvinced: â€Å"To alter favour ever is to fear†. She ignores his pleas insisting, on the danger that his feelings may bring to this tentative position. Macbeth's uncertainty can be partly due to not just being made Cawdor but the previous affiliation and favours Duncan has bestowed on him. â€Å"Your majesty loads our house: for those of old,† Implying Duncan's favours go beyond his recent praise further evidence for this can be cited in Act 1 Scene 4 â€Å"The service and the loyalty I owe, In doing it, pays itself. Your highness' part Is to receive our duties; and our duties Are to your throne†. In Act 1 Scene 7 Macbeth's soliloquy, another monologue like language device preferred by Shakespeare in â€Å"Macbeth†, often express his characters deepest desires and overly negative thoughts of the people around them: â€Å"If it were done when 'tis done, then 'twere well it were done quickly† Macbeth expresses that he doesn't want to torture Duncan and a quick and painless sleeping death would be all he could deliver all be it he feels it's unjust to murder such an honourable man in his sleep. â€Å"this blow Might be the be-all and the end-all here† He further expresses his reluctance to the task at hand but still sees it's importance; he indicates that if and when he kills Duncan that would be the be all and end all and no acts would follow, then he would barely hesitate. However, he knows this isn't the case and must find strength for this is just a step to his path of greatness: â€Å"as I am his kinsman and his subject, strong both against the deed; then, as his host who should against the murderer shut the door, not bear the knife myself†. Macbeth's feelings of guilt intensify as not only as his loyal server to the king and country but as his host, is not a righteous path to walk down. â€Å"I have no spur to prick the sides of my intent, but only vaulting ambition, which o'erleaps itself and falls on the other.† He has no motive but the selfish wishes and ambitions of himself and his wife. Therefore he feels it can only be a unsatisfactory reason for creating such a cowardly and despicable act of murder. In Act 1Scene 7 Lady Macbeth's pride and utter determination is unreserved, she is overpowering Macbeth's guilt and with sheer will. She is not afraid of what outcome may follow and she is ordering him to do as she pleases: Macbeth: â€Å"we will proceed no further in this business† Lady Macbeth: â€Å"Was the hope drunk wherein you dress'd yourself? Hath it slept since?† She accuses him of being cowardly and expresses that his determination has died since they last spoke of their plans: â€Å"Art thou afeard to be the same in thine own act and valour As thou art in desire?† In claiming his fear of acting on his ambitions, she is hoping to touch a nerve by the continuous raging mockery; she is solely hoping to spur him on to do the deed she craves him to act on: â€Å"And live a coward in thine own esteem† Macbeth's response is ferocious; he knows he has to silence her at once: â€Å"Prithee, peace: I dare do all that may become a man; who dares do more is none.† He insists he as a worthy man and will act on any bravery expected of a man. This line implies he is as noble as a soldier could be but he cannot do an unjust duty, possibly subconsciously is not only that the king hasn't ordered but that a woman has. â€Å"What beast was't, then, that made you break this enterprise to me? When you durst do it, then you were a man; And, to be more than what you were, you would be so much more the man.† Lady Macbeth's questions his manhood. This point proving if maybe more than any that Lady Macbeth's marriage to Macbeth is more equal than most. A typical woman in Elizabethan society to raise her voice to her husband, a soldier, a thane, and question his manly judgement, would not be permitted: â€Å"while it was smiling in my face, Have pluck'd my nipple from his boneless gums, And dash'd the brains out, had I so sworn as you Have done to this†. Lady Macbeth continues insisting the strength of a man's word and that it cannot be broken. â€Å"We fail! But screw your courage to the sticking-place, And we'll not fail.† Her wondrous dreams conclude that winning is all that matters; she wants and needs to be queen or die trying imploring him to commit himself to the act albeit treasonous. In Act 2 Scene 1, Macbeth's soliloquy revolves around imagining a dagger placed in front of him although knowing it is imaginary and just a fragment of his guilt stricken imagination: â€Å"Is this a dagger which I see before me† â€Å"Alarum'd by his sentinel, the wolf, Whose howl's his watch, thus with his stealthy pace.† Shakespeare compares Macbeth to an animal of the night; he must follow out his deed with conviction to take charge of his pack. In the animal kingdom such an act would regularly occur and not be looked at twice as is natural to those. Macbeth must hunt like the wolf, the original dog, and deny his conscience in order to become the ultimate predator. At the end of the soliloquy, in scene 7 of the first act, are two separate rhyming couplets; Shakespeare's use of rhyming couplets is usually to depict the characters thoughts just before a major event: â€Å"Whiles I threat, he lives: Words to the heat of deeds too cold breath gives.† Macbeth is summoning himself to stop his ranting and perform hastily, which is quite true. The longer he thinks about it the less likely he is to do it. â€Å"Hear it not, Duncan; for it is a knell That summons thee to heaven or to hell.† The audience now presumes after this act that the deed was carried out. The first lines in Act 1 Scene 2 are of Lady Macbeth discussing alcohol; â€Å"That which hath made them drunk hath made me bold; What hath quench'd them hath given me fire.† The negative effect on them has had the effect on her she craves, and enabled her to feel no guilt on the assassination. When Macbeth returns bearing the good news, in her mind, she makes a pitiful excuse of why she has not carried out the deed she relished more than him. â€Å"Had he not resembled My father as he slept, I had done't.† Thus more evidence suggesting Lady Macbeth is not a psychopath as her ambitions that have been manifested in aggressive and murderous behaviour, she could not follow through personally for she is not a warrior like Macbeth and has probably never taken a life. Yet, after the murder, Macbeth's panicking paranoiac behaviour is ignored by Lady Macbeth Macbeth: â€Å"‘Glamis hath murder'd sleep, and therefore Cawdor Shall sleep no more; Macbeth shall sleep no more.'† Lady Macbeth: â€Å"Why, worthy thane, You do unbend your noble strength, to think So brainsickly of things.† Macbeth's is instantly driven mad after the murder of Duncan. He cannot yet control his acts; he's in a frenzy of hysteria. He believes he will never wash his hands of the deed: â€Å"Will all great Neptune's ocean wash this blood Clean from my hand?† Lady Macbeth's attitude is very different: â€Å"Your constancy Hath left you unattended.† She is now in complete control and he relies on her commands to get through the night and she scornfully scrutinizes his behaviour. In Act 2 scene 3, Shakespeare uses dramatic irony after the king has been murdered. Lady Macbeth is told of the news by Macduff: â€Å"O gentle lady,' Tis not for you to hear what I can speak: The repetition, in a woman's ear, Would murder as it fell† Later in the scene, Macbeth is verbally burbling over the murder of the guards and arousing suspicion from the on looking Thanes; Lady Macbeth faints out of sheer concern of their task being ended by the clumsiness of her husband. This indicates her aiding him is not only for her own interests but implying that their relationship is a partnership. Since Act 1 Scene 3 the relationship of Banquo and Macbeth has altered immensely. At the beginning of Act 3, Banquo is aware of Macbeth's actions but doesn't tell his former noble accomplice in case he himself is murdered: â€Å"Thou hast it now: king, Cawdor, Glamis, all, as the weird women promised, and, I fear, Thou play'dst most foully for't†. After Macbeth talks neighbourly to Banquo and wishes him farewell, while transparently finding the details of his departure, his true thoughts are known â€Å"There is none but he Whose being I do fear† Shakespeare also makes another Ancient Rome reference as â€Å"Mark Antony's was by Caesar.† In Act 3 Scene1, when Macbeth orders Banquo's murders, this could be considered the pivotal moment in the play. He does not consult his wife and grows independent in amoral sin. This role reversal is made increasingly imminent in the following scene where Lady Macbeth is seen weary and weak, symbolizing Macbeth's turn in ability to be able to carry out evil acts without doubt. Lady Macbeth from this point on is weakened and without need to control her husband and she soon loses the ability to control herself. Macbeth emblazoned with power before he goes insane with guilt â€Å"Lady Macbeth: what's to be done? Macbeth: Be innocent of the knowledge, dearest chuck, Till thou applaud the deed.† In Act 3 scene 4 when Macbeth is asked to sit yet he sees the ghost of Banquo in his chair his guilt and paranoia is blatant, he is instantly on the defensive though not being challenged â€Å"Thou canst not say I did it: never shake Thy gory locks at me.† Lady Macbeth reaches in as in fainting to distract attention, she claims an excuse before expressing her rage to Macbeth â€Å"Are you a man?† and â€Å"What, quite unmann'd in folly?†. Ever questioning his manhood â€Å"Blood hath been shed ere now, i' the olden time, Ere human statute purged the gentle weal; Ay, and since too, murders have been perform'd†¦but now they rise again,† Historically, most people viewing the play â€Å"Macbeth† when it was first acted, would have generally believed in the supernatural, therefore Shakespeare is adding a supernatural element that people would be famililar with. In the modern day, Banquo's ghost would be like the dagger and just a symbolic prop hinted as a piece of imagination. However then like the witches, they would genuinely believe that the dead would be joining the hosts at dinner. Macbeth is trying to claim a manliness that would be true to his valour as a soldier, under the mockery of his wife, â€Å"Take any shape but that, and my firm nerves Shall never tremble†, inferring nothing will scare him but his conscience. At the end of Scene 4 of the third act, Lady Macbeth is found asking about what he is going to do about Macduff and generally what next? For now Macbeth is in control and she is doing what he wishes despite the incident with Banquo's ghost, he is firmly now placed as the man in their relationship. In Act 4 Scene 1 Macbeth is confronted with three apparitions whose predictions reveal: â€Å"Macbeth! Macbeth! Macbeth! beware Macduff; Beware the thane of Fife. Dismiss me. Enough.† Macbeth was originally worried about Macduff but now this has been confirmed he is thankful. â€Å"Be bloody, bold, and resolute; laugh to scorn The power of man, for none of woman born Shall harm Macbeth.† Macbeth foolishly decides this means no one can kill him and he forgets his initial fears of Macduff. â€Å"Macbeth shall never vanquish'd be until Great Birnam wood to high Dunsinane hill Shall come against him.† This further comforts Macbeth as he now thinks he is invincible because no one can physically move a forest. However, the witches ploy is to meddle and Shakespeare has written these as trickery, Macduff was born of a caesarean section and is not according to Shakespearian audience not of woman born. By Birnam Wood coming to Dunsinane, he means the wood moves in leaves and camouflage. Hecates orders of mischief were carried out for their previous prophecies were factually beneficial. Now they are misleading him into believing he is immortal and will not be defeated: â€Å"Time, thou anticipatest my dread exploits:† Macbeth knows he has not much time but must act on the news of Macduff gathering an army but does not seek his Lady's help he is instead overly casual of the situation relating to his recent news. In Act 5 Scene 1, Shakespeare uses Lady Macbeth's sleepwalking sequence to relive the events of the couples past for the audience, which puts subsequent scenes into perspective for them: â€Å"a soldier, and afeard?† She speaks of her husband's nerves but also of her own remorse â€Å"What, will these hands ne'er be clean?† Lady Macbeth's initial empowerment has been deadened by guilt and driven her to the brink of insanity; she who criticized Macbeth for his lack of conviction is now whimsical and helpless and her death is imminent. â€Å"What does the tyrant?† and â€Å"confident tyrant† Menteith describes Macbeth as a tyrant, abusing his power, cheating and lying. His former colleagues feel none but disdain for his actions. â€Å"Some say he's mad; others that lesser hate him Do call it valiant fury† These two statements of madness and bravery display hatred with mutual respect. His wrath is now coming to a close but he cannot turn back now he must die like a noble soldier as he lived most of his adult life but he is still not completely aware of his soon departure for the words of the three witches gave him false hope. â€Å"Bring me no more report† â€Å"Shall never sag with doubt nor shake with fear.† Macbeth is in complete power; he has become the evil dictator his wife aspired him to yet she is not in the health to see it. â€Å"Bring it after me. I will not be afraid of death and bane, Till Birnam forest come to Dunsinane.† This rhyming couplet represents Macbeth's loss of doubt; everything he feared before he has embraced and it has empowered him as a king to fight, not for his country, for himself and only himself. â€Å"Were I from Dunsinane away and clear, Profit again should hardly draw me here.† The Doctor's self-sympathy in aside rhyming couplet is representative of all the servants and unlucky servers of the King who have been forced to loyalty under his emphatic regime. In Act 5 Scene 5 â€Å"I have almost forgot the taste of fears; The time has been, my senses would have cool'd To hear a night-shriek† This is Macbeth's admitting his change in character but know his life has been so corrupted by murders of the innocent. â€Å"She should have died hereafter; There would have been a time for such a word.† When Lady Macbeth dies, Macbeth is almost emotionless as he soon discovers his confidence was unjust and his life will soon be over as well. â€Å"If this which he avouches does appear, There is nor flying hence nor tarrying here. I gin to be aweary of the sun, And wish the estate o' the world were now undone. Ring the alarum-bell! Blow, wind! come, wrack! At least we'll die with harness on our back.† Macbeth is now prepared for immortality, he can take back his sins and treacheries for now he can only fight till death and die with the honour of a soldier albeit a corrupt one. â€Å"Why should I play the Roman fool, and die On mine own sword?† Macbeth again references Ancient Rome, he expresses the urge to die fighting. His wife is dead as well as his best friend and that was at his hands and also his king. Macbeth's death was always inevitable. â€Å"Of this dead butcher and his fiend-like queen† I don't believe Malcolm's comments are entirely accurate way to describe Macbeth and Lady Macbeth because even though there are some elements of truth there, in the end, they regretted their actions and regret is not something a â€Å"butcher† or a â€Å"fiend† might feel. A â€Å"butcher† and a â€Å"fiend† are the alter egos of Macbeth and Lady Macbeth. The starting point of Macbeth and actions are the witches' prediction. This is the cause of their actions because the predictions were already planted in their minds. Macbeth cannot be described as a butcher because individually he would not of been able to kill the king. Although Lady Macbeth manipulated him into murdering Duncan, she was drunk on royal fantasies, and the next day her guilt became unbearable and led to her loss of sanity and subsequently, her death. Macbeth could also not bring himself to murder Banquo or Macduff's family personally so ordered assassins to kill them instead. In conclusion, Macbeth and Lady Macbeth can be described as partners. However were never in equal roles. One needs to be stronger and dominant at each given time although this position is exchanged throughout the course of the play.